Why I Started Evergray Media

In the summer of 2016, Evergray Media (originally called ‘Bast’), was born out of a desire to channel all of my seemingly random life experiences, and build them into something bigger.

I wanted to channel them into something that gave me more freedom and created more value. I wanted the freedom to work when I was the most productive, (I'm a night owl!), the freedom to be as creative as possible, and the freedom to actually give unique meaning to my work.

That summer, I figured out exactly the type of boss that would squeeze the best work out of me - me.

The only authority figure - between bosses, instructors, and coaches - that I blossomed under and didn’t want to eventually kick out from behind the steering wheel was Oscar. Oscar was my soccer coach for many years, and Oscar let me do whatever I felt necessary, because he believed in me unconditionally. (That, or he was just trying to get with my mom.)

I’d pick my position on the field, sub out when I wanted, sub back in when I wanted, relax when I wanted - he was hands-off. This let me build my own momentum at my own pace, and kindle my personal fire instead of wondering if my authority figure was upset about something random or suspected my mutiny. 

I’d always thought that I’d start my own business, but assumed that’d it’d be in my 30s, after seemingly countless years of education and working for a corporation before finally mustering up the courage and vision. Instead, I found myself a single mom, three quarters of the way through my Associate’s of Business degree, working as a mortgage loan officer, feeling a pull of something so much stronger than me that it just had to manifest. 

And it did.

 

- Cameron Gray


Leave a comment

Please note, comments must be approved before they are published


Related Posts

The Anatomy of an Entrepreneur
The Anatomy of an Entrepreneur
I went ahead and made a graphic of an entrepreneur, not a specific ‘female entrepreneur’, but a regular ole’ entrepre...
Read More
PSA for People Who Talk Too Much: Keep Talking, but use this little filter
PSA for People Who Talk Too Much: Keep Talking, but use this little filter
As a person who talks too much, (PWTTM), I've long searched for some sort of filter that I could easily apply in time...
Read More
An Unexpected Lesson from Starting a Business - Conquering the Blank Stare
An Unexpected Lesson from Starting a Business - Conquering the Blank Stare
Everyone knows that you learn a lot about yourself when you start a business, but what I wasn’t expecting was how muc...
Read More